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The homepage (the leading page of your web site) is where you and your company get to produce a first impression and we all know what they say about first impressions. It's the first place where old visitors return and new visitors come. You have to cater to both kinds of clients. There are a couple of things that are necessary to your homepage and each is described below. Navigation Navigation is the most important section of your website. It will not matter what else is on your site, if the readers can not get there. On your website your readers have to be able to reach every part of your site. Your links on your navigation bars should be the sam-e on every page. Your customer will then know how to get back to whatever site really interested him. When customers can't find what they need they basic look at still another site. This is a fact. Your links on the navigation bars should also be simple (a couple of words) but detailed. Use text for navigation perhaps not buttons. Links seem great but they make time to get and you don't want your visitors to leave before they can see the whole site, do you? Advertising Advertising is yet another essential factor for you website. I am sure that your small business includes a emblem and it is pasted on whatever you will get, to market your business. Well, it must be posted in a predominate place on your website too. We all know that branding is words or a mark of an organization (such as a brand) that shows the client the identification of the company of the product/service. Showing your logo on your website tells customers wherever they are. Material Last but perhaps not least is content. Information can also be extremely important. You must remember to write your content like you're talking to your visitor since it produces a much better connection between your website and the visitor. Your website material must be new and interesting to make them want to read more of the site. Links might be created by you to the inside of your site in the text. Also, you will want to incorporate in layman's terms exactly what you or your organization does. You would be astonished how many internet sites you've to go looking to learn what their function is. These things must enable you to get started on developing your homepage. There is one rule that I have learned. To get supplementary information, please consider checking out:  [http://www.dailystrength.org/people/2992512/journal/6501522 home page] . It's the KISS principle (Keep Simple Student) to it. Your homepage doesn't have to be flashy with all kinds of images, and thumb style, o-r flashing. A lot of people like sites if they are simple and straightforward. You have to remember who your audience is. Thus you need to speak within their language.BraceAbility 8120 Jennings Dr. Cedar Falls, IA 50613 866-712-7808