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In this respect, a web business is not any different than the usual conventional one. Reputations develop over time. To improve the chances of people finding your website through keywords, perfect your keyword density. If you use a keyword also frequently, it won't be ignored by search engines, and not using it enough makes it harder for search engine to identify. A keyword density of approximately three to five percent is optimal for search-engines, and provides you with much better results. Use premium quality key words to enhance your site visits. Adding keywords in places like the title tag and page header enables your site to show through to more searches. Be cautious to not over-do it, however. Search engines try to find extreme or worthless keywords and draw the web site as junk. For search engine marketing, remember to thoroughly and vigilantly research exactly what keywords you are going to put on your site. 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You are maybe not going to become king in one day but these guidelines are going to place you steadily along the way to becoming king of your keywords. Include as many of the ideas that you could to see your rank start to rise. Take into account that the more popular your keywords, the harder your struggle for status will be. Keep following these tips and keep learning new ones to go up above the others of-the subject.