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Are you prepared to go head to head with the competition and beat them? Are they already on Facebook marketing and you wish to do that as well? Would you like to one up your competitors? All it takes is some gumption and knowledge, and we're happy to provide you the latter below.

Contests are a fantastic way to increase interest in your company. Encourage people to "like" your Facebook page, and offer discounts or prizes in exchange. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.

Creating a contest for your Facebook page is something that you can have some success with. Encourage your visitors to join your page in order to be eligible for some free products. Post who the winners are to your Facebook page; do this often to grow your business.

Do not forget your existing audience. People often focus on new customers and tend to forget about the old. A respected audience is a happy audience. These customers can champion your brand if you engage them effectively.

Make sure any content you publish is linked through your Facebook. If your site has a blog, include a summary and then link the posts automatically via your Facebook. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.

Does your page stand out from the competition? This can be done by creating a more colorful page and adding things like lots of photos. People are much more drawn to decorative pages than plain ones.

Free giveaways are some of the best tactics for your marketing plan. Reward those who sign up for your newsletter or like your page. You will have the chance to communicate with a large amount of people.

Establish a personality for your brand. Boring content makes your brand look boring, too. You need to retain your professionalism all the time, but give your company a bit of sparkle.

Have a giveaway. Provide a freebie to those who sign up for a mailing list or even just to click "Like". This doesn't cost much and has the potential to build a significant following for your brand.

Always understand what your Facebook page is for. Don't just get one so you can say you have one. Do you want to speak with your customers? Or perhaps it is so that they may contact you? Boosting your sales with Facebook is much different than just encouraging loyalty and interaction among existing customers.

The design on your Facebook page and your website should be similar. For instance, if your main color is royal blue, make that the main color on Facebook, too. It helps people relate your brand to your page. If you make it too different then people may start to get confused about it.

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 [http://www.electricianprograms.org/content/read-piece-marketing-facebook-0/ The Best Tips For Using Facebook For Marketing]