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The issue about marketing is that you don't desire to brand yourself with every thing. A good thing is always to brand your-self with one or even a couple of things. The best thing is really one. Some people we work with are printed as a master marketer on line. So you model yourself with the pay-per-click method and that's what you stay with, not to imply you can not master anything else or teach anybody anything else, but people are always likely to know you for that one thing. To ensure that is branding. Now for durability. Things are always changing and evolving in marketing online, things improve, when you have those brandings you can always create new products, things could get obsolete or much less of use anymore.  [http://www.empowernetwork.com/kevinklau/blog/business-opportunity-network-marketing/ business opportunity network marketing]  Since you have that branding you can continually be upgrading your branding on that product or come-out with new products on that type of situation to build revenue. If you should be in the home based business business, that is yet another revenue stream. Now, in this industry when you lead people or jump from program to program, if your individual did that, at least tell the people in the other program that you're in, hey I'm shifting to another program, be honest with people. Once you do not do that it kills your company online and only kills your marketing. Soon nobody is going to trust you and when you say I am going to do this, I am doing this possibility at the moment nobody is going to trust you. They are going to believe that you are just going to simply take my money, keep me there and move ahead to the next opportunity and do not really care about me anyway. You do not return my calls or emails or even do what you said you were planning to do. The reason why I joined you is because you said you were going to teach me about that business and you did not. In order that looses your marketing. When you brand yourself, again you can put that on your guide catch page, you can have it in your header design, you can have it under your image, you can have it throughout your sales or publication, you can have it at the end of your emails. If you create a newsletter onto it you may call that type to the newsletter of marketing. If you do conference calls you start off, I am, and then your branding concept, whatever branding you've, you can start the conference calls this way. Everything you do, if you create ebooks you may keep on that throughout the book and at the conclusion of-the ebook when you do the signature or your image, you put that personalisation there under it.  [http://kevinklau.com/network-marketing-recruiting/ high quality network marketing recruiting]  Now, branding does not happen overnight, it may happen rapidly, but not overnight. Depending on when you get your branding and how much branding you do after that point, this will depend on how many on the net become familiar with you for that something. I definitely think and know for a proven fact that branding makes business longevity. It's only from your own private branding, because you are an at something, all the way for your business practice on branding yourself and how you practice business, whether you're ethical or unethical or however it could be, it makes a branding of yourself. If you are a moral person you are branded for that. Whether you also tell people that you are honest or people just realize it and it just becomes your advertising.  [http://www.empowernetwork.com/kevinklau/blog/online-mlm-marketing/?id=kevinklau online mlm marketing]   [http://kevinklau.com/network-marketing-lead/ click for network marketing lead]  Whether you do everything you say you're going to do or follow through with everything, that becomes your marketing. If you go from program to program you become branded as a program hopper. If you send out messages twice a week you quickly become branded on that mail list. You send out two messages a and you do that regularly every week, people expect it, you become branded for that. When you stop doing that people are like, are you going to send out anymore emails, that becomes your marketing. These are unique items that can cause business durability for yourself. Without it you'll not need a resilient business. You will often be worried in your company where the next commission o-r sales is going to come from.