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There are various ways to market your company online. The distinction between marketing and offline marketing though is unique. Even though marketing can be quite effective offline, it is not nearly so effective online. The key reason why is that most people surf the net looking for information. They are perhaps not generally interested in advertising unless the merchandise or service involved could solve their problems. There are five techniques that you can implement in your company that won't only create a content strategy for you but will also create a really effective marketing strategy. This tactic will simply demand a few hours of energy every week. 1. Articles For those individuals who have read my work, you realize that articles not just brand you as an specialist but are also a way to develop quality content for your site, and search engines love content. If you don't like writing, or don't write, you will find quality articles to post on your site. The greater your site, the more likely you will be within the various search engines. Listed below are a number of article directory sites you can use: http://www.ezinearticles.com http://www.isnare.com http://www.goarticles.com 2. Blogs/RSS Blogging is still another method to produce content for the site, and by using RSS, you can easily distribute your content. Most do not determine what RSS really is, or how it may most efficiently be-used to drive traffic to their sites. Basically, RSS is just a kind of rule that's very search engine friendly. With RSS feeds, which you can add to your site or weblog, you can create content that changes itself. Due to this self-updating, the search engines may spider your site more often, increasing your rankings. When you have built your blog and added many items, you must 'ping' it to get it stated. Listed here are two tools it is possible to use: http://www.pingoat.com http://www.pingomatic.com 3. Press Announcements Press releases are news about your company. Press releases may also be a very good way to get high rankings for your site since you can cause content rich press releases and distribute them to press release websites. Many of these directories are high-traffic. Listed below are several sites that accept media releases: http://www.press-world.com http://www.free-press-release.com http://www.prbase.com http://www.click2newsites.com/ http://www.prweb.com 4. Search Engine Optimization Improving your site for the major search engines means making keyword rich information, exchanging links with other sites, submitting your site to websites, which develop backlinks pointing to your site. You can use methods like Web CEO, http://www.webceo.com, to assist you enhance your pages. While submitting the search engines is frequently unecessary, because many search engines will spider to your site from another site, you still need at least one link pointing back-to your site so that your site gets spidered. Submit your site to Alexa, http://www.alexa.com. Not merely will this ensure that your site gets spidered, you'll be able to compare your site to other sites, along with get statistics o-n traffic to your site. Click this website  [http://www.prweb.com/releases/trinity-code/review/prweb11088174.htm Trinity Code bonus]  to study the inner workings of it. 5. In the event people require to get further on  [http://www.prweb.com/releases/trinity-code/review/prweb11088174.htm Trinity Code] , we know of thousands of online resources people could investigate. Free Ebooks and Studies By creating and offering free e-books and reports, you give a motivation to readers to visit your website. You may also publish your studies and ebooks to guide sites at no cost. http://www.ebookdirectory.com http://www.ebookpalace.com http://www.ebookjungle.com/ http://www.ebooksnbytes.com/ Should you make your ebook brandable, this means others can place their links inside your ebook, your ebook becomes viral. You give others a reason to share your ebook and spread it across the web. After you implement these content techniques in your site, include streams of income to your site like Ad-sense and Virtual Portals. These websites enables you to monetize your website. http://www.google.com/ads/ http://www.virtual-portals.com Although adveritising, like pay-per ticks, can be effective in promoting your site, it can swiftly become expensive. By concentrating on creating quality content for website, and then selling that content, you can continue to drive traffic to your website for years to come.