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Some business men and women who are new to the world of Internet marketing attempt to market their site solely through paid-for ads, or second rate articles, without the success they are hoping for. While these methods may work, using prime SEO methods can guarantee their sites will be on the first page of search engine results. Read on for some tips to make your site rise to the top of the search page. Part of using SEO to drive site traffic is ensuring that your site uses effective coding. When search engines see coding that is not well done, they will pass it up. Flash files can't be viewed at all, so make sure to give them descriptive tags. To optimize your place on search engine results, include a myriad of keywords, including misspellings of keywords, in the "metatag" area of your website setup. Search engine bots will find analyze these meta tags and including this information will increase your visibility. As an example, if your website is about drinking glasses, be sure your metatag includes "drinking," "glasses," "drinkingglasses," etc. [http://top65sphynx.livejournal.com/586.html SEO Is The Wave Of The Future!] If you want a high ranking, help the web crawlers succeed in their mission. Web spiders are designed to crawl your site for keywords, but without the ability to easily navigate your site, they cannot rank your site properly. A site map is an essential tool that will help spiders understand what content is important. Getting your PageRank up requires getting, and keeping, visitors. Research suggests that the length of time an individual stays on a website influences that site's PageRank. This information is according to metrics such as Quantcast scores. Anything that adds interactivity to your site, such as discussion forums and blogs that accept comments, will entice visitors to stay for a longer period of time. You should research what keywords are going to best fit your business. Learn which keywords will be best for you to incorporate into your website. You can find out which keywords people search the most. Mention these keywords often to increase your site traffic. Two great back links you can get for your website are from a non-profit organization or an educational website. Having a link on a site with reputable source status gives a search engine more reason to view your site as having valuable and relevant information. If your site contains information that is useful to readers, reputable websites will want to link to it. Content that is deemed useful by these organizations will ultimately become featured. [http://www.allvoices.com/contributed-news/15482383-how-search-engine-optimization-works-can-work-for-you Help Customers Find Your Website Through Search Engine Optimization] If you want increased search engine hits, use the longer form or the plural form of the keywords you choose. Keyword stemming is a strategy that some search engines use. This means that the keyword "accountant" may not be enough to bring in people who search for "accountants" or "accounting." If you are using a search engine that uses keyword stemming, use the longest form of the word possible. [http://www.iamsport.org/pg/blog/quilt36waiter/read/18656944/how-search-engine-optimization-works-can-work-for-you Make Your Website Stand Out With These SEO Tips] Adding a site map to your website is a highly important search engine optimization step. Search engine spiders will be able to access your content much easier with a text based map of your site. Large sites may need more than one map. Each map should not exceed 100 links in size. Think about making a podcast. Video and audio podcasts may be streamed live, and they are best when they contain valuable and timely information the consumer. People seem to like podcasts because they can record them and listen to or watch them at their convenience. Your podcast descriptions will begin to list in search engines. You might actually be able to get some traffic to your site while your site is ranked on the back pages, but your traffic would exponentially increase as soon as you started to implement the proper SEO tactics. By using the tips you've just read in this article, you can start to raise the profile of your website.
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